Political Consulting. Need it? Ask yourself these questions
See if political consulting services make sense for you.
- Can you tell someone why you want the job you are running for in less than 15 seconds?
- Do you know the party affiliation, race, ethnicity, religious affiliation, income levels, age, major employers, and the latest employment statistics of the jurisdiction where you are running?
- Do you have you the names, email addresses and/or phone numbers of the first 50 people you are going to ask for a campaign contribution?
- Do you have a detailed campaign budget so that you know exactly how much staff you can afford, and what you are going to spend on television and/or radio and/or persuasion mail and/or internet ads and/or social media?
- Do you know the names of media outlets and reporters that are likely to cover your race?
- Have you have a functional website that clearly states the reason you are running, what you will do if you win, an up-to-date, accurate biography and pictures/video that flatters you?
If you answered ‘no’ to any of these questions, then the answer is ‘yes,’ — political consulting services make sense for you.
Do I offer the scope of political consulting services you need?
We won’t know until we talk. To make the most of your time I ask that you complete this short questionnaire. After reviewing your special needs I’ll be in touch within 24 hours to schedule a free Skype or phone consultation call. Our conversation will not be a sales pitch. It will be focused solely on your situation, your unique needs and the kind of political consulting services you need.
Below are a few examples of the kinds of political consulting services that I provide:
Political Campaign Planning.
Developing a campaign message and rationale that is clear, crisp and concise; helping you tell your story, convey your values and clearly articulate your issue positions in a way that makes you compelling to voters and the press. Helping you tailor your message to your jurisdiction and election day coalition. (Hint: if you don’t know the political, ethnic, racial, and demographic profile of the jurisdiction – and how to target your voters, you need help) Read More Here
Political Campaign Fundraising.
Developing a fundraising strategy to insure that you have money when you need it, identify those most likely to support your campaign and teach you how to ask for money. Plus I will help you implement seven time-honored ways to raise campaign contributions and find the four kinds of people most likely to support you with their checkbooks. (Hint: If you have not identified 50 people who might be willing to invest in your cause, you will run out of money before your campaign gets off the ground) Read More Here
Political Campaign Slogans.
Using available polling data to craft a slogan for you, or design a questionnaire, or in the absence of any data, construct a slogan based on conversations with you… one that offers and clear and compelling contrast with your opponent and appeals to critical elements of your election day coalition. (Hint: if you don’t have a slogan on your palm cards, posters, yard signs, website and your collateral material, you are wasting priceless opportunities to spread your message) Read More Here
Political Campaign Budget.
Constructing a detailed and well-researched campaign budget that keeps you in the black and won’t leave you or your campaign with a mountain of debt. (Hint: If you don’t have a campaign budget, you don’t have a strategy and you are headed for a disaster) Read More Here
Political Campaign Advertising Strategy:
Ensuring that your advertising budget is spent only on things that get you votes; Deciding just the right mix of television, radio, persuasion mail, phones, newspaper and internet ads that are targeted at the voters you need to win. Read More Here
Political Campaign Free Press Strategy:
Getting reporters interested in you, your story and your message; preparing you for interviews with print reporters, radio and television interviews, candidate debates, as well as writing simple press releases and staging photo ops. Read More Here
Are my political consulting services right for you?
That is not for me to decide. It is your decision. Our conversation will not be a sales pitch. It will be focused solely on your situation, your unique needs, challenges, opportunities and the kind of help that you want.
IF you are passionate about your cause, have something to say that you truly believe people need to hear… if you are serious about making a difference for those you serve, I encourage you to complete the questionnaire. After reviewing your special needs I’ll be in touch within 24 hours to schedule a Skype or phone call to discuss your race and the kinds of political consulting services that make sense for you.
What others say:
The persuasion mail pieces he did in the 2008 U.S. Senate race were the best ever done by a political consultant in the State of Alaska.
Wally Hickel, Former Governor
State of Alaska
I’ve have some hard campaigns, and some not so hard campaigns during my many years as the Executive of Campbell County. The one constant has been Jay. No matter the environment, no matter the difficulty of the challenge, he is a political consultant who can easily adapt and construct a unique strategy fitted to the situation. And his mail is superb.
Campbell County Judge Executive
We were getting hammered in a TV spot and needed Jay’s political consulting services to craft an answer and deliver a lethal blow to our opponent. The spot Jay crafted was brilliant. It quickly sank the campaign of our opponent and to this day remains one of the most remembered political spots ever aired in the State of Vermont.
Tom Moore, Political Director
Jeffords for U.S. Senate Campaign
I’ve seen political consultant Jay Townsend coach complete novices into the Halls of Congress. He loves what he does. He is very good at what he does.
Chairman Conservative Party of New York
I was a complete and total unknown when we started the campaign. It was not an easy lift. I was taking on an institution and the entire political establishment. Jay never lost faith in me. He had a steely determination that inspired all of us. I defeated an incumbent in the primary by a 2-1 margin, and won the general election in a landslide. The ads Jay did for me received a national award.
Carl DuBois, Sheriff
Orange County, NY
The only political consultant in America who has won national awards for his newspaper, television and persuasion mail. A brilliant strategist and tactician who has seen it all and done it at least once.
Mike Collins, Former Press Secretary
Republican National Committee
At age 28, I was elected Mayor as a Republican in a very democratic city in a very democratic year. It would not have happened without Jay’s political consulting services, his clear direction and the superb work his did as my political consultant.
Mayor of Poughkeepsie, NY