A Campaign Budget should include everything that costs money. What are you going to spend on overhead—staff, headquarters, rent, utilities, computers, volunteers, field offices, postage, websites, copy machines, volunteers and supplies? What are you going to spend on advertising—tv time, radio time, production costs, persuasion mail, social media, facebook ads, mailing lists, good photos, palm cards, posters, yard signs, consultants, robo calls, newspaper and internet ads?

All good campaigns have a campaign budget. I help candidates construct a well-researched and detailed campaign budget plan that keeps campaigns in the black… budgets don’t leave candidates and campaigns with a mountain of debt when the campaign ends.