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What makes a great campaign message video? Watch this one by a Kentucky Congressional candidate. Correctly answer the question and I’ll send you a free copy of my book, The Worst Mistakes Candidates Make.

Looking for Help in Your Campaign? Call Jay at (845) 458-1210. The call is FREE.

Today I’ll do something unusual. I am going to have a contest. It may have more than one winner. You might be one of them.

I am going to play for you one of the best candidate videos done during this campaign cycle, by a candidate for Congress in Kentucky. Her name is Amy McGrath.

Her video contains all the elements of a campaign message, her biographical information and her story. She communicates her values and fundamental beliefs, her positions on some important issues and she tells viewers why her opponent should be fired.

This is the contest:

Watch her video. Identify each element of her message, where she mentions it and send me your answers. Jay@JayTownsend.com.

If you are correct, I’ll send you a free copy of my book, The Worst Mistakes Candidates Make.

Want the Book? Send me Your Answers at Jay@JayTownsend.com.



running for office

Political consultant Jay Townsend works with smart, passionate candidates who want to run for office, win elections and make a difference. He has successfully helped candidates learn how to run for the U.S. Senate, how to run for Congress, how to run for Mayor and develop a winning campaign marketing strategy.

How to win an election:

Running for office and knowing how to win an election is a challenge, especially for first time political candidates just learning how to run for office. Discerning the fine points of how to campaign, raise political contributions, and execute a political campaign strategy often requires the help of someone who has served as a political strategist or who has experience as a political consultant.

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