You dream of winning an election, but now isn’t the right time for you to run for office. In this video, 5 simple and strategic steps you can take in your spare time, so you are fully prepared to hit the ground running when the time is right for you to run.

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In this video, 5 time tested ways to find a cause that will attract volunteers, contributors and appeal to voters when running for office.

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Of all the tools available to candidates in political campaigns, nothing is more powerful than your story. In this video, how to use yours to win an election.

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Even smart candidates get this wrong in a political campaign.  What voters must know if you want to win an election, before you tell them anything else.

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We’ve started a New Facebook group- How to Win an Election, where you learn from other candidates, quickly get answers to pressing problems, and clarity on how you can win an election.

In this video, how you can Join This Free Group Today.

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New Facebook Group: For Candidates Who Want to Win an Election

Partisan pit bull candidates are not solving any problems. In this video, a new Facebook Group for candidates who want to win an election by leading.

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The mid-term elections will settle nothing. In this video, what the country really wanted from the political campaigns, what it did not get, and what it portends for candidates willing to lead.

Regardless of who wins or loses the mid-term elections, they will not settle any debates, nor will they offer a clear path forward. The reason is neither party offered one in the rhetoric its candidates put forth in these political campaigns.Read More…

This year American politics changed for the better. In this video, what has changed, why it matters to you, and the one thing that didn’t and never will change in political campaigns.

In two weeks the mid-term elections will be history, and pundits will spend the month of November pontificating about what it meant. Today, a few words about how this cycle has forever changed American politics.Read More…

Why you should not always respond in kind to negative attack ads, and how to tailor your response so that you leave your opponent playing defense in a political campaign.

It is the season of negative political ads, and the conventional wisdom is that you must always respond in kind when your opponent goes low with an attack ad in a political campaign. That conventional wisdom is not always true, for acting like a jerk when your opponent behaves like a jerk will only make you look like a jerk.

What you should do when you are attacked in your political campaign.Read More…

This year, Republicans are on the defensive, and behind in the polls. In this video, three ways to win when you are losing a political campaign.

I speak today of the upcoming mid-term elections.

Republicans are behind in the generic vote. Many Republican seats are in play in districts Trump won. Even more Republican seats are in play in districts Hillary Clinton won.

If the Republicans keep their majority in Congress this year it will be because they figured out a way to win when they are losing.

There are ways to do that, which I’ll cover today.Read More…